Create a Voter Guide
It should be noted that creating a voter guide is only one way to make this happen. Other ideas include hosting a candidate forum or organizing a letter-to-the-editor writing campaign.
However, a voter guide will allow you to convey the maximum amount of information and give you a way to have contact with potential voters.
When creating your voter guide, remember:
Include all candidates running for a particular office on your guide. Even if you were not able to get complete information from one or more of them, include what you have. Be sure to highlight key votes and statements that the candidates have made on your issue.
Target the voter guide to your audience when deciding what information to include. If your goal is to get teachers out to vote, your message and information will be tailored differently than if you are trying to educate parents, even if public education might be an issue that is important to both groups.
Include the sources for your information in order to allow voters to look information up for themselves and give your guide credibility. If any individuals or organizations aided you in the financing of printing the guides, include your funders, as well.
Provide contact information on the guide. Identify clearly what organization or group produced the guide and how to get in touch with them.